BIM content display

How can I display my own BIM content on my own site and still keep everything up to date? 

A BIMobject® Product Site is a microsite for building and interior product manufacturers. It enables manufacturers to create and maintain their digital product catalogue on their own website with the main focus on BIM objects. BIMobject® Product Sites can be tailored to each manufacturer's need, with an individual look, and can be embedded into any web environment.